Loved Hugh's latest cartoon in his daily newsletter (highly recommend signing up to it) and thought if you replace the word 'client' with 'donor' then you won't go far wrong in your fundraising.
Anyway, here are five easy ways to give your donors a hug...
- Call a donor at random to thank them for their latest gift.
- Send an e-mail to a donor you haven't heard from for a while to see how they are doing.
- Look up a donor's birthday and send them a greeting.
- Rather than sending a standard thank you letter, why not send a handwritten note?
- Send a personalised update on a project that you know is close to the donor's heart.
