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Latest from SOFII

The SOFII website has just been updated and some of the new exhibits are well worth checking out. SOFII is a fantastic resource for all fundraisers and a great way to find inspiration and good ideas for all aspects of fundraising. A couple of highlights this time are:

  • A great piece on one of the all-time legends of advertising, David Oglivy, and how his wisdom applied to fundraising.
  • Some common sense advice from Lisa Sargent on thank you letters

Plus, as ever, loads of other good stuff...enjoy! p.s. registration may be required.